Top 10 Indie Beauty Brands

LOVED FOR: The cool gel feeling when you swipe it on

FUN FACT: Oh, you fancy? Well, you might like that this contains carbonated water from France which is rich in minerals, thus helping the skin with purification.

BEST FOR: Anyone with any skin type who simply wants their skin to feel soft and moisturized, not to mention rejuvenated and refreshed

USERS SAID: "Read the description of what this does and how it feels!!! It's so TRUE! It's like when your thirsty and need a cold drink of clean fresh water that will only quench your thirst!!! That's exactly what it does to your thirsty skin:)."

LOVED FOR: Pulling double-duty on the moisturizing and wrinkle fighting fronts

BEST FOR: Those who want to combine clinically proven retinol with soothing botanicals in their quest for smooth skin

LOVED FOR: Waking up your skin with a jolt of cooling caffeine

USERS SAID: "I have dry skin and this has to be one of the best products I have ever bought in my life. If you are hesitant to buy this... don't be. I put this on as a primer before I put on any makeup and it makes my skin glow and feel so fresh. I also dab it on a few places after I do my full face and it kinda sets everything in place and gives me a fresh look."

BEST FOR: Extreme, luxe, out-of-control richness

FUN FACT: Its secret ingredient, as you might guess, is egg! Egg yolk extract nourishes and moisturizes, while egg white extract firms and purifies

LOVED FOR: Being a cruelty-free, vegan product

USERS SAID: "My favorite liquid lipstick for the cost, variety of colors, and honestly - the smell. This formula smells too good!! One coat does the trick, dries super quickly, and a flawless application. You will be able to eat, drink, be merry with no worry. Comes off with baby oil/standard makeup remover in one swipe."

BEST FOR: Those abstaining from alcohol—in skincare products, that is

USERS SAID: "I read a blog post that mentioned this skincare line, specifically raving about the CoQ-10 toner. I had to try it! My skincare routine is very simple and I wasn't using a toner previously. My skin was oily in the T zone and dry everywhere else. Since using the toner for over a month I can really see a difference. My skin truly seems more balanced! I use it morning and night by just putting a little into my palm and patting it on (no cotton ball) before applying moisturizer."

LOVED FOR: Being extremely effective and extremely conscious, from ingredients to packaging. 

USERS SAID: "This is one of the best creams I've ever tried! It smells so good but not perfumy. What I especially loved about it is the glow it gave my skin... I'm a combo skin but have some dullness, especially in the winter. Face gave my skin a gorgeous glow but without the greasiness some moisturizers give. And my makeup goes on like a dream; I don't even have to use my primer! LOVE!!"

LOVED FOR: Transforming from a balm to an oil-gel when you warm it in your hands

USERS SAID: "I have combination oily/dry skin and it's very acne prone. If this is you then this stuff will feel very oily when you put it on. But let me tell you it's totally worth the discomfort. Like other reviewers said it is a mask so it won't absorb into your skin immediately. Put it on just before bed and sleep in it, it absorbs over time. I woke up with the softest skin. I'm 30 and when I woke up my skin felt like I was 16." 

BEST FOR: A natural, dewy wash of color

LOVED FOR: How easily the pigment first blends and then stays all day