Becoming a parent is one of the most exciting experiences in life, but it also comes with a lot of new stressors. Clothing your baby, for example, sounds simple but requires some upfront research. Wrapping your newborn up in the wrong fabric can cause a variety of problems, from allergic reactions and redness to dry patches and irritation. This is partially because babies don't develop a full skin barrier until they're around two years old—their skin is fragile and thin for the first few months, making it all the more important to clothe them in soft, natural fabrics.
All this to say, it’s a good idea to invest in non-toxic baby clothes for your newborn. Think organic cotton, temperature-regulating bamboo, and linen; basically, organic fabrics that are breathable and soft. Of course, we know that taking care of an infant is a lot of work. So, we’re here to introduce you to 10 brands that offer natural baby clothing options.
How We Found The Best Organic Baby Clothing Websites
To round up this list, we used our data-driven algorithm, a tool that finds and ranks products based on information from editor recommendations, user reviews, and social buzz. Whether you're shopping for pajamas and onesies or stylish little matching sets, rest assured these retailers have pieces both you and your kiddo will love.
December 19, 2024
Written By:Sierra Rogers
Product Expert:Georgia Jones
Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.
The Rankings
Owlivia
Best Organic Baby Clothing Website For Sleep Sacks
ABOUT THE BRAND
Owlivia promises only the best for your baby. The brand crafts its styles out of natural, organic textiles, ensuring your kid feels comfortable while looking cute. Plus, the no-questions-asked 60-day return policy is convenient for parents with particular little ones.
THE BEST-SELLERS
Owlivia's range of products includes pajamas and clothing for babies and toddlers, but one of the company's more popular offerings is its sleeping bags and sleep sacks.
Parade Organics
Best Organic Baby Clothing Website For Holiday Styles
ABOUT THE BRAND
Canadian brand Parade Organics has been delivering eco-inspired, colorful clothing to parents since 2004. Made from organic cotton imported from India, Parade's sleep and loungewear is sure to inspire sweet dreams.
MORE TO KNOW
Parade makes clothing for newborns, infants, toddlers, kids, and adults. Don't miss The Holiday Shop, a collection of matching styles featuring seasonal patterns.
Primary
Best Organic Baby Clothing Website For Trend Pieces
ABOUT THE BRAND
One of the most notable things about Primary is that the brand refuses to put labels or slogans on its designs. It also doesn't adhere to gender stereotypes (i.e. blue for boys; pink for girls). If you're looking for high-quality kids' clothing that's fun and outside of the box, Primary is a top option.
THE BEST-SELLERS
Primary's Bestselling Basics is a curated collection of essential styles like zip-up footie pajamas, long- and short-sleeve babysuits, and sweatpants.
L'ovedbaby
Best Organic Baby Clothing Website For Minimal Designs
ABOUT THE BRAND
Sharon Oved, founder of L'ovedbaby, created her own nursing cover to help her discreetly feed her children. Five years later, she started selling them—and that's how L'ovedbaby was born. A GOTs-certified organic brand, L'ovedbaby prioritizes using minimally-processed conventional cotton in its designs.
MORE TO KNOW
L'ovedbaby has done a few noteworthy collaborations with Eric Carle, including a Very Hungry Catapillar line and a Brown Bear, Brown Bear collection.
Monica + Andy
Best Organic Baby Clothing Website For Gear
ABOUT THE BRAND
When Monica Royer became a mom, she was determined to clothe her baby in only the softest, safest fabrics. That determination led her to partner up with her brother, Andy Dunn, to launch Monica + Andy in 2015.
MORE TO KNOW
In addition to organic clothing, Monica + Andy sells essential gear (cribs, strollers, and more). Also, the brand organizes classes and events in NYC and Chicago.
Pehr
Best Organic Baby Clothing Website For Essentials
ABOUT THE BRAND
A female-founded company, Pehr was created by Jen Kelly and Becca Perren. With a focus on style and sustainable manufacturing practices, Pehr's product offerings include everything you need to clothe and care for your baby or toddler.
THE BEST-SELLERS
Better Basics is Pehr's line of essential styles. It's a pretty extensive collection, with everything from t-shirts and leggings to babysuits, bloomers, and overalls.
Mori
Best Organic Baby Clothing Website For Sleepwear
ABOUT THE BRAND
Known for its soft-as-a-cloud sleepwear, Mori uses a blend of bamboo and organic cotton to craft its designs. Aesthetics are also important to the company—founder Akin Onal says he was inspired by minimalist Japanese design principles when launching the brand in 2015.
THE BEST-SELLERS
Two of Mori's top products are award winners: the Clever Sleep Sack and Clever Zip Baby Pajamas.
Hanna Andersson
Best Organic Baby Clothing Website For Modern Designs
ABOUT THE BRAND
Play is at the heart of everything Hanna Andersson does. Founded by Swedish entrepreneur Gun Denhart, Hanna Andersson applies traditional Scandinavian values (iconic design, form, and function) to modern styles.
MORE TO KNOW
There's a section of Hanna Andersson's website where you can shop pre-loved products, further highlighting the brand's commitment to sustainability.
Little Sleepies
Best Organic Baby Clothing Website For Prints
ABOUT THE BRAND
In 2016, Maradith Frenkel started dreaming up a fabric that would help soothe her newborn baby's eczema-prone skin. Later coined Lunaluxe Bamboo, this fabric was the catalyst that drove Frenkel to launch Little Sleepies in 2018.
MORE TO KNOW
If you're into fandoms, you'll love Little Sleepies' character collections. From Harry Potter to Monsters, Inc., there's a handful of fun collaborations to discover within this line.
Honest Baby Clothing
Best Organic Baby Clothing Website Overall
ABOUT THE BRAND
In 2016, Maradith Frenkel started dreaming up a fabric that would help soothe her newborn baby's eczema-prone skin. Later coined Lunaluxe Bamboo, this fabric was the catalyst that drove Frenkel to launch Little Sleepies in 2018.
MORE TO KNOW
If you're into fandoms, you'll love Little Sleepies' character collections. From Harry Potter to Monsters, Inc., there's a handful of fun collaborations to discover within this line.
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