While the beauty giants are still dominating department store counters and drugstore aisles, Sephora’s stocking up on the next big names in beauty. Indie brands focused on beauty are taking over with the shifting desire for more natural products in the market. But with unknown branding, comes uncertain results. That’s why we, along with the R&S algorithm, dug into the indie beauty products that are being granted Holy Grail status by everyday girls of all ages. From face masks to hair treatments to makeup removers and wait for it… tanning water, we’ve compiled a list of the Top 10 indie beauty products that are selling out at Sephora. Each product is formulated with ingredients that help you feel good about what you’re putting on your skin and feel great about the results you’re going to get. Acne-prone? We’ve got a spot-treatment for that. Sensitive skin? You can still exfoliate with natural AHAs. Invest your beauty budget in indie, you’ll be a lot cooler when you do. Opening image: @herbivorebotanicals
Love our 10 Best Indie Beauty Products At Sephora? Check out our 10 Best Cult Beauty Products for more top-ranked finds!
March 14, 2019
Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.
The Rankings
Isle of Paradise Self-Tanning Water
BEST FOR: The self-tanner novice
LOVED FOR: This streak-free formula uses organic tanning actives plus fun ingredients like avocado and chia seeds to give you your most even and natural sun-kissed glow.
Volition Beauty Snow Mushroom Water Serum
BEST FOR: Perfecting your complexion
LOVED FOR: Using snow mushrooms as an active ingredient, this serum packs skin with hydration and boosts collagen production to minimize pores and smooth fine lines.
Farsali Skintune Blur Perfecting Primer Serum
BEST FOR: The powder-like finish is ideal for oily skin
LOVED FOR: This serum makes skin look like an Instagram filter come to life.
Youth To The People Superfood Antioxidant Cleanser
BEST FOR: An all natural non-drying makeup remover and cleanser
LOVED FOR: Yummy superfoods give skin the same nutrients they give your body, meaning a clean, clear glow is only a wash (or two) away.
Peace Out Acne Healing Dots
USERS SAID: "These dots are miracle workers. The second I see a spot coming through, I run to grab the healing dots, and just a few hours later, viola, the spot is nearly gone. If you frequently get breakouts, you MUST have these on hand!"
WHAT IT DOES: These little dots work like a bandage to keep bacteria out, while treating with anti-acne ingredients and maintaining moisture.
Herbivore Blue Tansy AHA + BHA Resurfacing Clarity Mask
LOVED FOR: Packed with natural AHAs and BHA, this exfoliate is strong enough to do some serious skin resurfacing but gentle enough for even the most sensitive skin.
BEST FOR: Acne-prone skin
Olaplex Hair Perfector No 3 Repairing Treatment
BEST FOR: Color treated hair should never go without this tiny but mighty treatment.
USERS SAID: "HOLY GRAIL. This is the best purchase I have ever made in regards to my hairs health. In one use, this stuff totally transformed my hair into shiny, manageable, smooth, frizz free gorgeousness! Will never stop buying for as long as I live!"
Farmacy Green Clean Makeup Meltaway Cleansing Balm
LOVED FOR: This cleansing balm gently and easily removes waterproof and long-wear makeup.
BEST FOR: Beach-bound vacays
MILK MAKEUP KUSH High Volume Mascara
LOVED FOR: No clumps or spidery lashes here! Just length, volume, and curl.
FUN FACT: Hemp-derived cannabis seed oil is the key ingredient in this formula due to its thickening and conditioning benefits!
Glow Recipe Watermelon Glow Sleeping Mask
BEST FOR: Improving your skin tone and texture while you sleep
HELPFUL TIP: Have sensitive skin? Instead of wearing overnight, just use as a 10 minute rinse-off mask!
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