Rank & Style Best Of Beauty This Year

Meet The Most Popular Beauty Products Our Readers Couldn't Stop Buying

If one thing is certain, it’s this: we recommend a lot of beauty products throughout the year. In 2023 alone, we published over 400 Top 10 lists and 200 round-ups to guide busy shoppers like yourself towards the best products to shop. But out of all the recommendations we’ve made over the last 12 months, our readers determined there were several stand-out products that actually lived up to the hype and were worth adding to your cart.

Ahead, we’re sharing the 10 beauty products our readers loved most and bought on repeat over the past year. From age-defying face masks and moisturizers to creamy bronzers and reparative shampoos, we're giving you a look at the most popular beauty products bought on Rank & Style from this past year. Whether you're looking to stock up on your favorites or want to try something new, adding these products to your beauty arsenal will be one of the easier things you can cross off your to-do list today.

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December 29, 2023

Collections feature quick, easy-to-shop roundups of data-backed products in trending categories. We are reader-supported and may earn a commission when you shop through our links.

sephora

Olaplex No. 4 Bond Maintenance Shampoo

$30

Buy Now

This award-winning shampoo turns dry brittle hair into soft, shiny resilient hair thanks to its moisturizing and reparative benefits.

sio beauty

SiO Beauty FaceLift

$65

Buy Now

SiO Beauty FaceLift patches uses medical-grade silicone to smooth fine lines and wrinkles and prevent deeper creases from forming. Bonus: they're dermatologist-approved.

amazon

Advanced Clinicals Retinol Advanced Firming Cream

$25

Buy Now

This firming cream combines the power of retinol with nourishing ingredients to hydrate skin while gently exfoliating dead skin cells, revealing a soft, smooth appearance.

amazon

Lauer Cosmetics V Shaped Slimming Face Mask

$14

Buy Now

This mask has a blend of skin-firming and moisturizing ingredients that are formulated to reduce fat deposits and fine lines, revealing a more sculpted appearance in minutes.

hanacure

Hanacure The All-In-One Facial

$29

Buy Now

If you want a face mask that delivers age-defying results in minutes? Here it is.

ulta

Physicians Formula Murumuru Butter Bronzer

$16

Buy Now

Blendable and creamy, this moisturizing bronzer is packed with fatty acids and vitamins to soften and condition skin while you wear it. Even better? It leaves skin with a subtle shimmer finish.

ulta

It's A 10 Haircare Miracle Shampoo Plus Keratin

$25

Buy Now

This shampoo is like a daily keratin treatment for your hair.

sephora

Ilia Super Serum Skin Tint SPF 40 Foundation

$48

Buy Now

This SPF tinted serum provides light, dewy coverage and is packed with potent skincare ingredients all of which work together to make your skin look and feel alive.