Beauty Brand To Know: REFY

This Curated Collection is sponsored by REFY, which means we received payment and may also earn a commission when you shop through these links. However—as always—the products featured on this page still abide by our guiding principles and data-backed approach.

If you're one who likes to stay in the know when it comes to trending beauty products and brands, it's time to familiarize yourself with REFY. REFY is a beauty brand that strives to create products and a community that inspires you to become your most confident self. Launched in 2020 by two successful female entrepreneurs, Jess Hunt, and Jenna Meek, the brand quickly gained popularity thanks to their extensive marketing and business operations experience.

What truly sets REFY apart, though, is its world-first formulas, which are cruelty-free, vegan, fragrance-free, and Leaping Bunny certified. All REFY products cater to various skin tones and types and contain beneficial ingredients such as Hyaluronic Acid, Niacinamide, and Peptides to enhance your beauty routine.

Known to recieve high praise from both beauty editors and customers for each product it launches, recently, they've released two new products—REFY Concealer and Complexion Brush—that are particularly noteworthy. Even if you're not looking for a new concealer or you're someone who prefers finger application over brushes, these beauty drops should still be on your shopping radar. That's why we've made it easy for you to check out these products as well as some of REFY's top-performing beauty buys below. From their never-before-seen ultra-curved mascara to their primer that comes with a roller brush, discover everything you've been missing from this clean and simplified beauty brand.